Myths and facts about paper
About printed paper and the envirionement is a lot of discussio. The Myths and Facts booklet gives anwsers on a lot of questions. The 24-page A5 booklet addresses popular Myths about print and paper and dispels those Myths with verifiable Facts.
The Myths covered are:
- European forests are shrinking
- Planted forests are bad for the environment
- Paper is bad for the environment
- Paper production is a major cause of global greenhouse gas emissions
- Only recycled paper should be used
- Print and Paper is a wasteful product
- Electronic communication is more environmentally friendly than paper-based communication
- Digital is always the preferred means of communication
- Packaging is wasteful and unnecessary
The misconceptions about print and paper are still a major issue for the industry. All too often, we see messages from organisations such as; “Go Green – Go Paperless” and “Do your bit for the environment and choose e-billing”.
These messages are unsubstantiated, misleading and can have a lasting effect on consumer perceptions of print and paper. The print and paper industry is a world leader when it comes to sustainably-managed materials, renewable energy and recycling.
Some of the key facts about paper's sustainability highlighted are:
- Between 2005 and 2015, European forests grew by an area the size of Switzerland - that's 1,500 football pitches every day!
- Europe recycles 72% of its paper
- 84% of the industry’s raw materials come from Europe
- Between 2005 and 2013, the CO2 emissions of the European pulp and paper industry were reduced by 22%
- 56% of the industry’s total primary annual energy consumption is biomass-based
Interested?
Downlad yhe booklet: Myths and facts.